Bruce Lee plays ping pong with a nunchaku!
I will not say very much about this, but just post it for your enjoyment. It doesn’t really have much of “is it true?” in it – it’s just too unreal. But it has a lot of “it would have …
Category: Viral Marketing
Retweets – they spread – good or bad!
I just read Jeremiah Owyang’s post – Retweet: The Infectious Power Of Word Of Mouth. Being extremely interested in word of mouth and viral, these are my first thoughts. The “retweet” phenomenon as defined by Jeremiah: “Within the Twitter community …
Be as attractive as you can!
Via Åkestam Holst I found an interesting article in Advertising Age – P&G Digital Guru Not Sure Marketers Belong on Facebook. There is definitely an interesting take on what we call “consumer generated media”. The man from P&G, Ted McConnell, …
Fixed and flexible networks
Mitch Joel’s post on Six Pixels of Separation – Intimacy 2.0, made me think of my previous post in Swedish – Fasta och flexibla nätverk. With more and more of our media becoming digital and people creating social networks on …
Andy Sernovitz interviews Ze Frank about viral
It’s not really new, but I figured it’s worth posting anyway. Andy Sernovitz, Ze Frank, and Viral Video I think he touches on a number of things that are important to remember. “… it has to do with exponential growth… …
How to get attention
It has been told for years – consumers are exposed to more than 3000 commercial messages per day. It could be less, but probably it is more now, and increasing. Herbert Simon, maybe the first person to frame the concept …
When a viral format almost becomes “viral”, or?
I am not allowed to vote in the US. If I was, I would vote for Obama, but that’s not the point with this post. The point is a little phenomenon that I think we have seen tipping these last …
YouTube in 1985
We didn’t know it, but YouTube actually started in 1985. 😉 A funny clip about how it worked back then. So far 744 000 views since end of August. Via: WowEffect
Wassup 2008 – a brilliant spoof
We’ve seen the campaigns for the current US election using online tools like never before. Here is one of the more recent examples – a brilliant ad for the Obama campaign. It was uploaded on the 24th of October, and …
Three viral campaigns and their success factors
Recently, I have bumped into two campaigns that are pretty similar. They are both campaigns with viral potential, and I would actually pass them on, even though I am very picky passing stuff on. So, I believe they have managed …