Long time no see here. There will be a change to that! If you are trying to create a viral campaign there are two things you can do to turbo charge the effect of your efforts. Increase R (the basic …
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Finally! It is ready, my expanded and updated version of the Viral Marketing Toolkit! Have you ever dreamt about creating something viral? In this ebook, you will learn viral triggers, tools, and incentives to maximize the potential for viral spread …
It is finally ready! Download by clicking the image or link below. Viral Thinking – a “Viral Marketing Toolkit” is my ebook about how to maximize the potential for viral spread. Creating something that is viral is sometimes the goal, …
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Not all companies can build their business on viral successes like the ones BlendTec has experienced with Will It Blend. Believing you can create something viral is pretty optimistic. However, I do believe there are tools you can use to …
For a campaign to go truly viral, amazing content is often key. So, what kind of content works? What will make people want to pass something on? In my experience, you can put one word on it – “remarkable” – …
Maybe not the most click-enticing title, but I hope you find the actual content a bit more interesting. “In epidemiology, the basic reproduction number (sometimes called basic reproductive rate or basic reproductive ratio) of an infection is the mean number …
I believe that word of mouth has evolutionary origins. Put simply, the human race benefited from telling family and friends about where the best roots and berries could be found, where the year round waterhole was, or where the best …
First of all, I don’t like to use the word “viral” about something that hasn’t proven itself viral yet, but many people use it anyway. To them, it is simply the easiest way to refer to an upcoming campaign they …
If there is anything that is contagious to humans it’s a smile. If there is anything a company can do, totally free, to get more satisfied customers, it’s giving them a smile (NOT a faked one). And if there is …
A viral campaign – everybody wants one. Few ever gets one. I am the first to admit that it isn’t easy, but there are things you could to to better the odds of ever creating a campaign that goes viral. …
Viral amplification loops – the secret for virals? Read more »